DVCon 2009 – in Tweets!
Posted by Karen Bartleson on February 28th, 2009
Twitter is a fascinating social media tool, and several of us used it during DVCon. Rather than a traditional narrative about what I saw and did at the conference, I thought it would be interesting to capture my tweets that I posted throughout the conference. Let me know if you love or hate it. You can find all the DVCon tweets various ways with a search. (If you’re curious about Twitter, I’d enjoy sharing what I’ve learned about it.)
In looking over what I sent to the Twittersphere, I realized I was worried about the attendance at DVCon (lots of head-counting in the tweets) due to the economy. I was relieved to see the sessions fairly full and happy that the attendees seemed engaged and getting value from the conference. And I was delighted when some of the #DVCon Twitter followers who couldn’t attend the event said:
@karenbartleson, @jlgray, very impressive tweeting – I feel like I am at #dvcon!
Going to bed after a very long day at a client. Looking forward to DVCon updates tomorrow.
@jlgray @karenbartleson I need a 12sec vid so I can feel like I’m @ #dvcon I am sitting here with corny badge holder around my neck waiting
Thx for all the conference twittering. It’s almost as if I was there this week. No, not quite.
@jlgray, @karenbartleson, bravo! Nicely twittered. I enjoyed that – #dvcon
Now, here’s a stream-of-consciousness snapshot from karenbartleson via Twitter:
Day 1
I’ll say this once so i don’t repeat myself the next 3 days at #DVCon. All my tweets are my own humble opinions.
#dvcon tutorials on VMM and OVM have decent attendance – roughly 50-60 each. Encouraging.
Synopsys announced the VMM-LP at #DVCon. It’s our low-power verification methodology manual with ARM and Renesas. http://tinyurl.com/bhddgm
in Mentor’s #DVCon tutorial, Fitz is educating audience about UPF, the Unified Power Format for low power design.
papers at #DVCon are reviewed blindly and accepted for their technical merit.
at Accellera lunch at #DVCon, Shrenik asked the nice-sized audience if they are familiar with Accelllera. Almost all said yes!
Karen Pieper, Accellera’s technical committee chair, gave an update on Accellera’s standards. I found it impressive.
#DVCon Steve Bailey, chair of P1801 – UPF 2.0 is giving an overview. The working group worked hard.
#DVCon UCIS committee is reviewing donations from Synopsys and Mentor.
#DVCon Results of the Accellera OVL survey had >100 responses, >half users, 70% use ABV, SystemVerilog much more than others
#DVCon Sri Chandra wins Accellera technical achievement award for Verilog AMS. Congrats, Sri!
#DVCon is definitely the right venue for the annual Accellera member meeting.
If you’re waiting for me to talk about VMM vs. OVM at #dvcon, don’t hold your breath. Ain’t gonna do it. Wouldn’t be prudent.
approx. 45 people in Cadence’s OVM tutorial at #dvcon.
@newtechpress try searching for #dvcon. you’ll see individuals twittering.
I’m at the exhibits at #DVCon. There are a lot of people here.
Day 2
#dvcon bkfst. Ken McElvain talking about s/w content of SoCs. Looks like some attendees didn’t set their alarms. But good Q&A.
#dvcon Opening remarks by Tom Fitzpatrick, General Chair: 150 people at tutorials. >600 attendees year. Remarkable in this economy.
Twittering helps the social networking at #dvcon as well as the technical networking, per Fitz.
IEEE-SA being recognized at #dvcon opening remarks.
Ambar Sarkar, Technical Program Chair of #dvcon gave stats: 9 panels proposed, 117 abstracts submitted (8% increase), new sessions added.
eating Cadence lunch at #dvcon. another nice-sized audience. listening to OVM a few OVM case studies.
@dennisbrophy The new corporate dues model is a major step forward. Everyone attending #dvcon has an opportunity to benefit. Well done!
oops! The #dvcon speaker from Sirf just called CPF the Cadence Power Format.
the large audience at Aart de Geus’ keynote at #dvcon is engaged and enjoying his talk quite a bit.
#dvcon Aart says that 65nm ICs are half hardware, half software and software content is increasing. Guess what is in all of our futures?
#dvcon The next wave of IC design will be System Prototyping which is virtual prototyping + rapid prototyping + IP.
Shrenik Mehta, Accellera Chair, awarded Accellera’s Technical Excellence Award to Sri Chandra from Freescale for Verilog-AMS work. #dvcon
Karen Pieper, Accellera’s Technical Committee Chair, accepted the award for him. He was on the phone in India! #dvcon
Peggy Aycinena is now moderating the exec panel at #dvcon, formerly done by John Cooley for years.
#dvcon exec panel abstract and lineup are here http://www.dvcon.com/html/panel1.html
#dvcon Peggy asked "Is EDA press dead or alive?", said maybe they’re chars on a tweet or sponsored articles – not journalism, but oh well.
I think I’ll tell Peggy at #dvcon that bloggers & twitterers like @jlgray, @harrytheasicguy, & me are members of the "Civilian Press Corps"
#dvcon Ajay Bose, Atrenta: EDA is not dead because if it were, semiconductors would be dead and that’s not going to happen.
I now have the raw material for a short film from #dvcon "The Blair Witch EDA Panel".
I admit that I don’t have enough SIADD http://tinyurl.com/dymdgj to tweet and flip video simultaneously at #dvcon.
maybe solving system-level design and hw/sw design issues will ensure that EDA isn’t dead. #dvcon
oh dear, here come the commercials at the #dvcon exec panel. i hope the customers like them.
Regardless of the "official" survey results, I like it better than the past Cooley panels. My informal Twitter vote.
OMG. Are the old EDA people supposed to die now? The #dvcon panel is taking a depressing turn.
#dvcon peggy just asked what the eda companies are doing for universities. snps has a big program (it’s mine).
doing my own tools would mean no interoperability problems? i don’t agree. design data would still flow between tools w/buggy i/fs. #dvcon
yes, peggy, as an employee of an eda vendor, i am working as hard as i can for my customers. #dvcon
#dvcon for the 7 panelists, on your roadmap?: cad for biology 0; carbon nanotubes 0; cloud computing 3; multicore/threading 6
#dvcon gabe challenged the eda industry to think beyond semiconductor company probs they hand us today and solve their probs of the future.
#dvcon SaaS session, just now got connection/computer working (blackberry out of service all day). missed tweeting it, now Q&A going on.
#dvcon SaaS session: discussion on behavior changes and license model changes.
#dvcon I think Harry is recording the audio. Peggy is here. Richard Goering is here. Should get some good info from them post-event.
a well-known VHDL expert, @thenextwriter, published a thriller/adventure novel. can’t wait to read "Lost in the Sky" by Douglas Perry.
Day 3
just came from the #dvcon steering committee meeting. i will have a special role next year.
Eating Mentor’s risky business lunch at #dvcon. Fortunately, Steve Bailey is not in his underwear dancing to Bob Seger.
#dvcon session 11 low power mgmt. About 25 attendees. OVM/CPF VMM/UPF. Ah, the standards game. http://www.synopsysoc.org/thestandardsgame
#dvcon Gary Delp talking about 1801 aka UPF standard. I always like to hear him speak. He has 45 patents! I’m not worthy.
#dvcon TI’s Freddy Brembaron is presenting a UPF example. Like Gary Delp from LSI, it’s great to hear real users talk about UPF (1801).
#dvcon panel on mixing formal verification and simulation. About 60-70 attendees.
#dvcon panel on mixing formal verification & simulation. ~75 attendees. Tools are easy to use, Methodology is hard.Audience very engaged.
#dvcon attendees voted. Best paper award & $1K went to 11.3 Low Power Verification Methodology using UPF. Texas Instruments & Mentor.












I can hardly believe it. I’ve been in the EDA business since 1980 when I joined TI’s Design Automation Department after graduating from Cal Poly with my BSEE. Since 1995, much of my attention has been focused on EDA standards. I reached a moment of truth this year when I admitted, albeit reluctantly, that I could be called a standards-lifer. So, I decided it’s time to share my perspectives on what’s going on in the standards arena. Welcome to my blog - I can’t wait to hear from you!
Hey Karen,
That was terrific and great tweeting from dvcon (and also by JLGray). Keep it up and hope to see more tweets (and qiks (www.qik.com)) from future conferences/events too.
Hats off.